Ole Miss' Michael La Sasso lands new NIL deal with Breezy Golf

Golf NIL
Aug 19, 2025
2 min read

Updated: Dec 20, 2025

by Golf NIL Staff

August 20, 2025

Michael La Sasso has added to his NIL portfolio by signing with Breezy Golf, the popular apparel company behind Bob Does Sports.

The announcement came Monday via the brand's Instagram with the caption: "Welcome to the circus. Michael La Sasso has officially signed with Breezy Golf in the strangest way possible." That post has already drawn more than 63,000 likes, underscoring the combined viral pull of La Sasso’s growing appeal and Bob Does Sports’ 1.4 million–strong Instagram following.

The Raleigh, North Carolina native now joins Breezy Golf's ambassador lineup that includes 2003 Masters champion Mike Weir and content creator Michael Villani, better known as Mikey V.

Michael La Sasso at the 2025 3M Open, part of a breakout year that included his NCAA championship and new NIL partnerships | Steven Garcia-CSM/Alamy

Founded in 2021 and based in Atlanta, Breezy has emerged as an internet-first lifestyle brand shaped by the massive success of Bob Does Sports. Its creator, Robby "Bob" Berger, along with his co-hosts Joseph "Joey Cold Cuts" Demare and Nick "Fat Perez" Stubbe, built the label around the same blend of humor, irreverence, and easygoing golf culture that powers their hit YouTube series.

Beyond Breezy, La Sasso already has partnerships with Johnnie-O, JAXXON, the Western Golf Association/Evans Scholars Foundation, and Wilson Cadillac. He is represented by The Familie talent agency, which has helped guide his rapid rise across the NIL space.

La Sasso currently ranks No. 3 in the Golf NIL College Men’s Rankings and No. 9 in the World Amateur Golf Rankings. He became just the second player in Ole Miss history to capture an NCAA individual title, winning at the 2025 Championships in Carlsbad, Calif. Along the way, he set the program’s single-season scoring average record (69.48) and helped carry the Rebels to the semifinals of the team match-play bracket—the first national semifinal appearance in school history.

La Sasso's breakout 2025 season stretches far past his NCAA championship. He once again represented the United States in the Arnold Palmer Cup, marking his second straight appearance in the event, and will compete for Team USA in this September's Walker Cup at Cypress Point Club.

The individual national title earned him a spot in the 2025 U.S. Open and also secured an exemption into the 2026 Masters, a stage he'll step onto as long as he maintains his amateur status.