Shon Crewe blends years of experience in golf media, strategic partnerships, and data analytics to bring a fresh perspective to the evolving landscape of golf and NIL. A former college student-athlete, she developed and hosted one of the Pacific Northwest's longest-running golf radio shows on ESPN Radio (710 ESPN, Seattle Sports), where she shaped and elevated the golf conversation for years. As a business founder, Shon created and grew a partnership program to over $500 million in sales, leveraging proprietary analytics to power its success and securing a Fortune 10 company as its key partner. She now applies that data-driven business expertise to Golf NIL, helping junior and collegiate golfers claim their worth while encouraging schools, sponsors, and partners to recognize the real value these athletes deliver. Shon can be reached at shon.crewe@golfnilcentral.com.