Mason Howell expands NIL portfolio with three new partners ahead of Masters

by Golf NIL Staff

April 9, 2026

Mason Howell heads to Augusta National this week with a growing list of brand partners and one of the strongest NIL portfolios in amateur golf.

No. 3 in Golf NIL High School Boys Rankings, the Brookwood High School senior has added Shake Shack, Eversheds Sutherland, and Huntington National Bank in the weeks leading into his Masters debut, making him one of the most commercially active amateurs in this year's field.

The world No. 78 and University of Georgia commit appears in a Shake Shack ad promoting the new Clubhouse Pimento Cheese Sandwich, a nod to his Masters debut. Eversheds Sutherland, with more than 5,000 lawyers across 30 countries, joins the roster.

Huntington National Bank rounds out the additions as part of the bank’s newly launched Team Huntington golf ambassador roster. Oklahoma State's Ethan Fang, ranked No. 8 in the Golf NIL Top 10, is also competing at Augusta National this week and is one of the program's seven ambassadors.

Howell won the 2025 U.S. Amateur at just 18, becoming the third-youngest champion in tournament history—younger than Tiger Woods when he claimed the title. The victory secured exemptions into the Masters, U.S. Open at Shinnecock Hills, and the Open Championship at Royal Birkdale, along with a spot on the 2025 U.S. Walker Cup team, where he went unbeaten in three matches.

Managed by Hambric Sports, Howell's NIL partners also include Ping, Titleist, FootJoy, and Holderness & Bourne.