AROUND NIL THIS WEEK | OCT 14, 2024
- Golf NIL
- Oct 14, 2024
- 2 min read
Updated: Mar 23

Oct 14, 2024—High school athletes in North Carolina can now profit from their name, image, and likeness after a judge officially signed an order mandating the State Board of Education to implement NIL rules. This ruling follows a lawsuit filed by Grimsley High’s Faizon Brandon, a top football recruit, challenging the board’s NIL ban. The court’s decision grants immediate NIL rights, bypassing a proposed rule set for 2025. Athletes must report NIL activities, adhere to strict guidelines, and complete online training, paving the way for new opportunities in high school sports. MORE
Oct 14, 2024—With NIL-driven revenue sharing set to cost Michigan Athletics $22-23 million annually by 2025, the Wolverines are exploring untapped revenue sources—starting with in-stadium advertising. Known for its ad-free tradition, Michigan Stadium may soon embrace signage, corporate sponsorships, or other premium experiences to fund rising costs.
Athletic Director Warde Manuel has pledged to avoid cutting sports or scholarships, instead turning to innovative solutions like the "All-Star Lounge" and fan surveys to shape Michigan’s financial future while supporting its student-athletes. MORE
Oct 17, 2024—The NIL revolution has transformed college athletics into a showcase of top-tier sports facilities. Schools now compete to attract and retain talent with cutting-edge amenities—think mini-ESPN studios, digital spaces, and even luxe perks like barber shops and pools.
According to PBK Sports, flashy upgrades and unique fan experiences are driving renovations, funded by ticket sales, donors, and vendors. As NIL fuels student-athletes' entrepreneurial pursuits, the stakes for designing competitive facilities have never been higher. MORE
Oct 17, 2024—Texas Tech University has approved a $14.71 million institutional budget for athletics in FY 2025, fueling its $128.97 million program. As NIL reshapes college sports, Tech plans to share athlete revenue to the maximum allowable under a recent $2.78 billion NCAA settlement. Athletics Director Kirby Hocutt envisions innovative revenue strategies, from stadium concerts to sponsorship patches on uniforms. With a $700M capital campaign underway, Tech is determined to stay competitive while balancing athletics and academics. MORE
Oct 18, 2024—Clemson University will introduce a $150 athletic fee per semester starting next year, expected to raise $7-8 million annually for its athletic programs. The move aligns with broader efforts by power conference schools to secure funding for athlete compensation under a $2.78 billion settlement. Clemson’s fee surpasses the $86 charged at rival South Carolina, signaling a significant investment in bolstering varsity athletics and enhancing student experiences. MORE